What we do in life echoes in eternity

by Sunni Chapman

If you know me and have kept up with my newsletters then you know the reason why this week’s newsletter is coming out a day late is because I am fully engaged escorting a group of lucky travel consultants who are here in Sicily participating in our first Educational of 2018.

Lucky? You ask. Well, in my opinion, they are VERY lucky to have me as their host. But not only that, I also KNOW that they are smart too! They are smart because they have chosen to invest in themselves and their businesses by learning about Sicily.

I can hear you saying to yourself, “Sicily again!!! Laura, what is it with you and Sicily?” As I mentioned to these travel consultants, who are experiencing the best of Sicily with us while making meaningful connections this week, Sicily is HOT and it’s a product that has a high closing rate. “Why is that Laura?” they asked. I told you they were intelligent. Smart people ask the best questions. Don’t they?

I bet if you were here you would have asked that same question. Sicily is hot and has a high closing rate because Sicily is SAFE. Sicily is both beautiful and complex like its people. And Sicily is simply…WONDERFUL.

All of these intelligent, lucky agents have been WOWED by what we’ve shown them because we go BEYOND the main travel cities that most first time visitors only see. So many people visiting Sicily go from Palermo to Catania or vice versa but they are missing out because there is so much more to this island than just those tourist magnets. Sicily is ALL ABOUT IT’S PEOPLE and it wouldn’t be nearly as memorable without interacting with them authentically.


The reason we are successful in Sicily is because we are Authentic and this authenticity cannot be copied, pirated or price shopped. This is true because everything we do is based on personal relationships we develop over time with people who value family, tradition, and friendship more than money. They will share their love and passion for Sicily and their personal histories only when they have the space for it. This tour is ALL about them plus so much more.

When we share our love of Sicily with others they know we are sincere. They know we are passionate about giving our clients sweet memories that they will carry with them for the rest of their lives.

We believe that authentic people exist and the good that we do in life echoes in eternity.

Please DON’T WASTE YOUR LIFE and especially don’t risk a trip of a lifetime on some bargain “find” which may indeed be cheap but most certainly lacks SOUL. You just cannot put a price on authenticity.

…From Ragusa with love…!!


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