What are your core values?

by Sunni Chapman



Back in December, the See Italy family gathered in San Diego and Sicily for our annual company meeting.

We ate pasta.

We shared lots of laughs.

We distilled down our core values.

So, what do we mean by "core values"? It's another of way of saying this is who we are. Core values define and distinguish us -- they're the beating "heart" behind our work. (It's no coincidence the word 'core' comes from the Latin for 'heart').

As a team, we distilled down a trinity of shared values: 1) relationships, 2) love, and 3) authenticity. We value the relationships we've nurtured with you our travel agent community. We LOVE Italy and ADORE sharing our country. We are devoted to giving travelers VIP access to Italy's real people, real places, and real traditions.

We don't sell pre-packaged or boring tours. Instead, we lovingly craft journeys through a country we cherish. The one key that locks these values together is P-E-O-P-L-E. Unlike mass-market tour companies, our Italy experts vet first-hand the experiences in your itineraries. This guarantees that our product aligns with our core beliefs.

Our trips embody HEART.

Our team radiates AUTHENTICITY.

Our Italian partners personify L-O-V-E.

Before including a new tour or service in our trips, we spend months getting to know the provider. Our Italian partners share our core values, treating your travelers with care all while revealing the authentic Italy.

Whenever the See Italy team adds a new member, we search for someone who exudes love and authenticity. Someone who cultivates relationships and genuinely cares for travelers. And, recently, we found just that person!

We're thrilled to announce the newest member of our growing team -- Chiara Cescon!

We know you'll love her as much as we do! Rather than filling this e-mail with Chiara's story, I'll let her introduce herself. Below you'll find our interview with Chiara. Feel free to e-mail Chiara directly to say ciao! and introduce yourself.

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MEET CHIARA IN 9 QUESTIONS

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1. HOW DO YOU SAY YOUR NAME?

Chiara (pronounced key-ahh-rah)

2. WHERE ARE YOU FROM IN ITALY?

I was born and raised in a small village in the countryside outside Venice -- located between the Dolomite Mountains and the Adriatic coast. I grew up where the famous Prosecco sparkling wine is produced.

3. WHAT IS YOUR ROLE WITH SEE ITALY?

I’m an authentic travel designer and booking agent.

4. WHAT IS YOUR GO-TO PASTA CHOICE?

I like all types of pastaAs we say in Italian, sono una buona forchetta (I'm a big eater)! But, if I had to pick, I have a weakness for homemade gnocchi. They remind me of my wonderful Nonna Maria!

5. WHAT IS YOUR FAVORITE ITALIAN WINE?

I love the excellent wines from my home region -- especially the Malanotte del Piave DOCG. I also love Sicilian Nero D’Avola or Ribolla Gialla from Friuli-Venezia-Giulia.

6. WHAT’S YOUR PREFERRED MORNING DRINK?

“Moka Espresso” at home or cappuccino (with cocoa powder on top!) when at my favorite café

7. WHAT IS YOUR FAVORITE PLACE TO VACATION IN ITALY?

A mountain chalet in the Dolomites or a 5-star resort on the Amalfi Coast.

8. WHAT’S ONE ITALIAN GEM YOU WISH MORE AMERICANS WOULD SEE?

There are hidden gems in every single region of Italy. I think the people you meet along your journey really make the difference! It’s why I’d like American travelers to meet the most passionate local people -- the best artisans, the most renowned food & wine producers. People who open up their homes and their hearts help travelers to discover the true soul of Italy. I love helping travelers enjoy authentic Italian experiences first-hand.

9. WHY ARE YOU PASSIONATE ABOUT ITALY?

Because Italy is the land of creativity and excellence. Because “Made in Italy” means translating ancient traditions into modern masterpieces. Italy offers breathtaking landscapes which make any traveler fall in love with this country. Italian culture, lifestyle, and people make everyone feel at home.

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So, what's the See Italy difference? It boils down to people -- brimming with love, authenticity and passion.

Ciao, ciao!

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